Turning idle time into in-game goods
Game Machine
MVP Design & Branding
Games, Web3, Fintech
Turning idle time into in-game goods
Game Machine
MVP Design & Branding
Games, Web3, Fintech
Turning idle time into in-game goods
Game Machine
MVP Design & Branding
Games, Web3, Fintech
Turning idle time into in-game goods
Game Machine
MVP Design & Branding
Games, Web3, Fintech
Turning idle time into in-game goods
Game Machine
MVP Design & Branding
Games, Web3, Fintech
Summary
Game Machine is a desktop platform that lets gamers mine cryptocurrency in the background and spend it on in-game items like CSGO skins or Dota 2 gear. This was a 0 to 1 project where I led the full design process, from defining the product’s UX to crafting its brand identity. Special attention was given to creating a hooky experience with gamified mechanics to drive daily engagement. The visual style combines bold, electric colors with a gaming-inspired UI to resonate with gamers.
Challenges and goals:
Design an MVP from scratch to validate the product idea
Maximize retention and daily mining time through engaging UX
Create a catchy visual style that resonates with gamers
Iterate quickly based on early user feedback
Support the dev team to ensure consistent design implementation
Services:
MVP Design
Desktop UX/UI Design
Visual Identity & Branding
Icons & Illustrations
Design Oversight
Client:
Game Machine
Industry:
Games, Web3, Fintech
Year:
2022
Summary
Game Machine is a desktop platform that lets gamers mine cryptocurrency in the background and spend it on in-game items like CSGO skins or Dota 2 gear. This was a 0 to 1 project where I led the full design process, from defining the product’s UX to crafting its brand identity. Special attention was given to creating a hooky experience with gamified mechanics to drive daily engagement. The visual style combines bold, electric colors with a gaming-inspired UI to resonate with gamers.
Challenges and goals:
Design an MVP from scratch to validate the product idea
Maximize retention and daily mining time through engaging UX
Create a catchy visual style that resonates with gamers
Iterate quickly based on early user feedback
Support the dev team to ensure consistent design implementation
Services:
MVP Design
Desktop UX/UI Design
Visual Identity & Branding
Icons & Illustrations
Design Oversight
Client:
Game Machine
Industry:
Games, Web3, Fintech
Year:
2022
Summary
Game Machine is a desktop platform that lets gamers mine cryptocurrency in the background and spend it on in-game items like CSGO skins or Dota 2 gear. This was a 0 to 1 project where I led the full design process, from defining the product’s UX to crafting its brand identity. Special attention was given to creating a hooky experience with gamified mechanics to drive daily engagement. The visual style combines bold, electric colors with a gaming-inspired UI to resonate with gamers.
Challenges and goals:
Design an MVP from scratch to validate the product idea
Maximize retention and daily mining time through engaging UX
Create a catchy visual style that resonates with gamers
Iterate quickly based on early user feedback
Support the dev team to ensure consistent design implementation
Services:
MVP Design
Desktop UX/UI Design
Visual Identity & Branding
Icons & Illustrations
Design Oversight
Client:
Game Machine
Industry:
Games, Web3, Fintech
Year:
2022
Game Machine is a desktop platform that lets gamers mine cryptocurrency in the background and spend it on in-game items like CSGO skins or Dota 2 gear. This was a 0 to 1 project where I led the full design process, from defining the product’s UX to crafting its brand identity. Special attention was given to creating a hooky experience with gamified mechanics to drive daily engagement. The visual style combines bold, electric colors with a gaming-inspired UI to resonate with gamers.
Challenges and goals:
Design an MVP from scratch to validate the product idea
Maximize retention and daily mining time through engaging UX
Create a catchy visual style that resonates with gamers
Iterate quickly based on early user feedback
Support the dev team to ensure consistent design implementation
Services:
MVP Design
Desktop UX/UI Design
Visual Identity & Branding
Icons & Illustrations
Design Oversight
Client:
Game Machine
Industry:
Games, Web3, Fintech
Year:
2022
What shipped
What shipped
What shipped
What shipped
LET'S COLLAB
Vlad P.
1 long-term slot
©2026, Vlad Pochukalin & Perfika
LET'S COLLAB
Vlad P.
1 long-term slot
©2026, Vlad Pochukalin & Perfika
LET'S COLLAB
Vlad P.
1 long-term slot
©2026, Vlad Pochukalin & Perfika
LET'S COLLAB
Vlad P.
1 long-term slot
©2026, Vlad Pochukalin & Perfika
